Post by Dr Joseph Ross on Jan 1, 2014 20:01:11 GMT
....this article is courtesy of VCD
Private Practice Eye Care Providers (PPECPs):
are LOSING 2 to 4% market share per year
provide 65% of the eye exams and only supply 39% of the eyewear
have more managed care patients each year
are losing locations (1000 per year nationwide)
Corporate optical retailers (Lenscrafters, Pearle, Wal-Mart, Costco, etc.):
are GAINING 2 to 4% market share per year
provide 33% of all eye exams and provide 60% of all eyewear dispensed
are gaining locations (1000 per year nationwide)
Vision Care Benefits:
Demand is INCREASING
Are the least expensive benefit of the big four benefits (medical, prescription card, dental, and vision.)
Demand is the same as dental and continues growing each year.
Help to ensure that patients purchase materials and services from PPECPs instead of corporate optical retailers
OD graduates:
Are choosing to work for corporate optical retail chains rather than in private practice
Are recruited by corporate optical retail chains at optometry schools
Are demographically more prone to favor retail chain occupations
The Bottom Line:
They have lost private pay patients to corporate optical retail chains
Managed care (Spectera, Davis, Avesis) reimburses poorly
Patients are not covered with vision care benefits independently or through a collective organization (work)
They cannot capture new OD talent
This is about to change..... welcome to the NYIPA!
Click Here To Learn More
* Based on Jobson Optical Research Reports
Private Practice Eye Care Providers (PPECPs):
are LOSING 2 to 4% market share per year
provide 65% of the eye exams and only supply 39% of the eyewear
have more managed care patients each year
are losing locations (1000 per year nationwide)
Corporate optical retailers (Lenscrafters, Pearle, Wal-Mart, Costco, etc.):
are GAINING 2 to 4% market share per year
provide 33% of all eye exams and provide 60% of all eyewear dispensed
are gaining locations (1000 per year nationwide)
Vision Care Benefits:
Demand is INCREASING
Are the least expensive benefit of the big four benefits (medical, prescription card, dental, and vision.)
Demand is the same as dental and continues growing each year.
Help to ensure that patients purchase materials and services from PPECPs instead of corporate optical retailers
OD graduates:
Are choosing to work for corporate optical retail chains rather than in private practice
Are recruited by corporate optical retail chains at optometry schools
Are demographically more prone to favor retail chain occupations
The Bottom Line:
They have lost private pay patients to corporate optical retail chains
Managed care (Spectera, Davis, Avesis) reimburses poorly
Patients are not covered with vision care benefits independently or through a collective organization (work)
They cannot capture new OD talent
This is about to change..... welcome to the NYIPA!
Click Here To Learn More
* Based on Jobson Optical Research Reports